Online Auctions / 9 Suggested Auction Sites / Amazon.com
Amazon
Amazon.com is a powerhouse when it comes to selling online and it is safe to say that no one knows more about eCommerce and customer satisfaction than they do. What most individuals will not know is that Amazon has an interesting auction service that goes undetected by most consumers. One of the most important characteristics worth mentioning is the enormous positive status that Amazon has earned over the years. When buying from Amazon, its customers are guaranteed the finest services accompanied by total buyer satisfaction.
The Auction site in itself is very plain and down to earth, a bit too much for the more sophisticated shopper, giving it a rather abandoned look. Navigating is extremely simple since it uses the same layout found on the main site. When it comes to buying or bidding on an auction, customers are presented with all the necessary information like item location, ending time, number of bids and payment options. Selling is also extremely simple although some of the more helpful options found on other popular auction sites are not supported by Amazon. Listing prices are very competitive at only $0.10 per item or $39.99 per month for power sellers.
A negative aspect that is the basis of very harsh criticism by its users, is the fact that Amazon auction still lacks many of the more complex functionality's that can be found on other auctions sites and that the service doesn't get enough exposure to maximize sales. The only conclusion possible is that Amazon is great for selling books, either than that you best stick to other better prepared auction sites.
